Nate Robinson wants All-Star Week’s Dunk Contest to rise again

He hopes that his involvement will help more stars like Jaylen Brown take part.

Nate Robinson wants All-Star Week’s Dunk Contest to rise again, and as a former winner of it, he knows what sort of formula it should take to bring it back to its former glory. A lack of star power and some middling contests has diminished the former marquee event of the league’s annual All-Star Week festivities. However, Nate Rob believes he can help restore its place in the pantheon of All-Star events among younger fans of the league.

Speaking in a recent interview with HoopsHype’s Sam Yip, the former Boston Celtics floor general spent some time breaking down his new role with the Dunk Contest. Robinson also got into how players like star Celtics forward Jaylen Brown could be the spark to revitalizing the now moribund event.

“I’m working with AT&T as a newly appointed AT&T Chief Dunk Officer for 2024 NBA All-Star Weekend,” said Robinson.