Michael Jordan’s racing team 23XI earned their first win as a primary sponsor as Kurt Busch came away with the victory on Sunday at the AdventHealth 400 in Kansas. And he did it in style.
Busch read the 45 car in a special Black Cement wrap that pays homage to the classic Air Jordan III model. He also wore a special race suit with the Black Cement theme and a giant Jumpman logo on it.
Following the race, Busch celebrated the team’s victory and now we have a comment from Jordan himself.
“Kurt ran a great race today and I’m so happy for him, the 45 crew and our entire 21XI racing team,” Jordan said following the race. “This win showed why Kurt is a champion and why we brought him on board.”
.@Jumpman23 wins in its first race as a primary sponsor in @NASCAR via 23XI and @KurtBusch.
🔳 Jordan Brand ran an Air Jordan III Black Cement elephant print paint scheme. pic.twitter.com/UQcNljDmQT
— Adam Stern (@A_S12) May 15, 2022
Busch was able to overcome a late rally by Kyle Larson to secure 23XI’s first Cup Series victory.
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