While LeBron James has been doing the unthinkable on the court in his 17th season, he’s been incredibly busy off the court as well. His ‘More Than A Vote’ non-profit has been working diligently to open stadiums across the country as polling places and helping ex-felons get their voting rights back. His entertainment businesses have struck deals with Disney and Universal Studios since the restart and he has the best-selling jersey in the league. He’s also been The King of the NBA when it comes to social media growth during the NBA restart.
The NBA tabulated the growth in social media followers since the NBA Restart and LeBron James dwarfed the competition, seeing a growth of over 4 million followers across Twitter and Instagram. Second to LeBron was Miami Heat rookie Tyler Herro, followed by Portland Trail Blazers star and Seeding Games MVP Damian Lillard.
Rank Player Followers Added 1 LeBron James 4,186,928 2 Tyler Herro 792,955 3 Damian Lillard 728,655 4 Luka Dončić 694,382 5 Jamal Murray 475,285 6 Jimmy Butler 392,072 7 Ja Morant 363,988 8 Anthony Davis 357,805 9 Giannis Antetokounmpo 300,157 10 Russell Westbrook 289,771 11 Lonzo Ball 272,441 12 Jayson Tatum 209,647 13 Devin Booker 206,154 14 Chris Paul 196,516 15 Kyle Kuzma 188,633