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We already know that LeBron James will be rooting for the Los Angeles Dodgers in tonight’s Game 1 of the World Series against the Tampa Bay Rays, but James will also have a bit of role during the game’s presentation this evening on Fox. James, as he was during the Super Bowl, will be the voice of GMC’s new Hummer EV. James, who back in his high school days became synonymous with the vehicle while driving the H2 version, has been teasing the reveal tonight of the new electronic Hummer, which will happen during tonight’s World Series Game 1.
James was previously an endorser for Kia, but this partnership with GMC is a new deal and also has a full circle element, being that the Hummer was such a big part of his story back when he was just coming into the public eye. Now he’s a champion for the 4th time after going to his 10th NBA Finals, leading the NBA’s most storied franchise of the modern era, helping the Lakers win their NBA-best tying 17th championship.
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