Jared McCain on bringing the ‘fun and joy’ from TikTok to the 76ers during his rookie year

Philadelphia 76ers rookie and TikTok star Jared McCain spoke to USA TODAY’s For The Win.

Philadelphia 76ers guard Jared McCain will bring his infectious energy from Duke to the pros during his NBA career.

McCain, who was selected with the No. 16 overall pick in the 2024 NBA Draft, is also widely known for his popular TikTok account. With more than 3 million followers on the social media platform, he often shares a fresh and candid perspective on his life as a professional basketball player.

Whether that is a funny video of him dancing and occasionally singing or a more personal video of him journaling in a Lyft ride, it is fascinating insight into his world.

I think my social media persona displays a certain side of me,” McCain told USA TODAY’s For The Win. “But I’m a hard-working player doing what I need to do on the court to help my team win. So if that’s being a dog or however people see my game, I’m going to do whatever I can to help the team win.”

McCain isn’t yet sure how his TikTok presence will impact how other pros play against him.

But he is excited to find out when the regular-season begins and he is matched up against the elite of the elite.

“I don’t know how other NBA players view me,” McCain added. “But we will just see when we get out there and play.”

This interview has been condensed and edited for clarity.

What can you share about your offseason?

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McCain: I had to get a place in Philly and get moved in and do all the little things I had to do to move into my own spot. I definitely had to work on my game. I was watching film with coaches and by myself and stayed in the gym. I was doing stuff I will be doing this season: Catch and shoot, a lot of stuff I’ve been doing my whole life, but perfecting it as much as I can to play this season. Coming into the NBA, there is so much unknown. So for me, it’s doing a little bit of everything but mostly focusing on my main role as a catch-and-shoot guy in the corners when they go and double Paul George or Joel Embiid or Tyrese Maxey. I’m going to be able to make that catch-and-shoot shot. I’m obviously always trying to be a primary ball handler so I’m trying to perfect that and come off ball screens and make the right reads. I’m trying to learn as much as I can and get that catch-and-shoot perfected.

How were your workouts with your new teammates?

McCain: The workouts were really cool. It was really cool getting to know them and see how they actually work and how they play. We had some training with the team separately and then we played at the Rico Hines runs. It was really cool to get to know them and talk to them because these are people I will spend a lot of time with in this long season. So it was really cool to see Paul George catch the ball in the mid-post and shoot a jumper. That was cool for me. One of my strengths is being able to adapt to any situation so I’m excited to learn my role, whatever it’s going to be. Obviously, there are things you think will happen and it may not be that. But I’ll be ready. I have a quick release. If my man leaves to go double one of them, I’m ready to knock that down.

How was it meeting Paul George as a guest on his podcast?

McCain: It’s pretty crazy that he’s my teammate considering I’ve watched him since I was in middle school. It was pretty surreal to meet him before the podcast was recorded. I’ve watched his podcast before, so going on it was amazing for me. Sometimes, it doesn’t feel real that I’m in the NBA. I walk in the locker room and I see Joel Embiid’s locker or Paul George’s locker. It’s so crazy to me. But it’s obviously really fun getting to see them up close and learn from them. It will probably feel real when I’m in the locker room and putting on my Philadelphia 76ers jersey and getting ready for a regular-season game will be wild.

What are your expectations for Duke this season?

Rob Kinnan-USA TODAY Sports

McCain: Oh yeah. I’m very excited to watch them. It’s so weird just being a fan now and not a player even though I was only there for a few months. But I’m really excited. The practices I’ve seen, they look good. I’m just super excited to watch them play this season. It’s basically like my second home. It’s not too far from Philly. Getting to know the other Duke players in the NBA when I was there, they would come back. Jayson Tatum would come play pickup with us. It’s so cool that there are so many Duke players in the NBA that I’m able to talk to and ask for advice.

Patrick Beverley gave you advice. What other advice have you received from pros?

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McCain: A lot of stuff I’ve asked players, they say I need to continue to be myself. You don’t have to put on a show for anyone else. Always stay true to yourself. Have fun with it. That just reiterates what I always do for myself. I always try to have fun and joy on the court. So to have people who have been there and done that tell me that it’s exactly what I need to do gives me more confidence for sure.

Have you and Tyrese Maxey talked about bringing positivity to the backcourt?

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McCain: We haven’t talked about that, specifically, but a lot of people have mentioned it to me throughout this facility being on the 76ers with him. It’s really cool to have someone positive like him who I can go to for any help and any advice I need. He has been through a situation like mine and he is someone who I am trying to emulate exactly, both with what he does and how he has done it.

What is something that inspires you about Real Madrid’s Jude Bellingham?

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McCain: Just watching somebody as young as he is dominate how he does, I always love that. He always does it with a smile on his face, too. The stuff he does off the pitch is really to see and something I’m trying to do as well. I love seeing young players thrive and have success early.

How have you liked your move to Philadelphia so far?

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McCain: The city vibe is a little bit different. I haven’t had too much time to just explore yet but I’m excited to start doing that and see what Philly has to offer. I’ve tried some cheesesteaks. I’ve tried Angelo’s, which was really good. I tried a Chinese restaurant and I’ve probably already had it like five times. Once I get one place I like, I try to stick to it for a long time. I’m definitely willing to try some new things. I want to do more exploring.

If you could make a TikTok with anyone in the NBA, who would it be?

McCain: [Laughs] Probably Stephen Curry! It would be pretty cool to get Curry in a TikTok. Maybe I’ll see one day. I’d have to meet him and get to talk to him a little more about that.

You had a TikTok about journaling in Lyft cars. Do you actually do that?

McCain: It’s funny. Being in Philly, I’m not a big driver out there. It’s pretty easy being able to Lyft and journal in the car. I’m able to do that on the way back to my place or on the way to work. It’s my daily routine, which is journaling and meditation and breathing work and visualization. I also talk to a psychologist. I do all different types of things to help my mind and exercise my mind to get it in peak performance. I’ve said it many times: If my mental health is not right, I’m not going to play the best that I can. So I’m always trying to take care of my mental health, especially playing in the NBA. Everything you do is under a microscope.

Have you gotten recognized much around the city in a Lyft or otherwise?

McCain: That happens a bunch, actually. Especially when I’m going to the facility. It won’t say 76ers practice facility as a destination but it will say that once you get close. The drivers have sometimes said: “Wait, are you a player?” I’m like, uh, yeah. Then sometime they’ll know, like, exactly who I am. Then sometimes they’ll be like: “Oh my goodness!” and ask what number I am going to wear. It’s pretty funny when it happens but they’ve always been cool and it’s pretty easy and pretty nice.

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