It could take 100 forms. Imagine how incredible it would be to see courageous current NBA stars talk earnestly into the camera about the importance of Dr. Li, the freedom of speech, love, compassion, and saving lives. Can an animated NBA player demonstrate proper handwashing technique? Gregg Popovich and Steve Kerr have talked openly about the value of freedom of speech; will the NBA dare to feature and promote that? Imagine if Daryl Morey weren’t the lone NBA figure to voice support of everyday American values overseas. Imagine what the finest ad agencies could do with Adam Silver’s treasure trove of basketball footage. Everyone from Bill Russell to Kobe Bryant is in there kicking ass and enjoying real freedom of speech.