SuperStroke grips
When K.J. Choi put a massive SuperStroke grip on his putter while at home in 2007, he liked how it felt but was hesitant to take it out on Tour. He decided to give it a try and promptly won the AT&T National. In the 2010s, trimmed down versions – still larger than a traditional putter grip but smaller than the model that Choi used – became massively popular among pros and recreational golfers because the non-tapered design helped players quiet their hands and wrists during the stroke. There are many big putter grips available today, but this is the company that brought oversized grips to the masses.