I imagine you see the pattern. To answer your questions specifically, Nick, this handy chart from Sports Media Watch gives you perspective on how Golden State has impacted the viewership of the NBA Finals. It would be hard to assign a specific viewership number on the difference between a Warriors NBA Finals vs. a non-Warriors NBA Finals but the difference is millions of viewers. They could never admit it publicly but the NBA officials wants Steph Curry in the Finals again — and they are likely to get their wish.