College sports have become a big business in the modern era, with TV contracts and other revenue streams pouring beaucoup bucks into major universities around the nation.
While football and men’s basketball lead the way as far as athletic income is concerned, many of the other sports are also robust revenue generators. This includes the emergence of women’s hoops as a legitimate spectator event as well as baseball, softball and tennis.
So where do the Florida Gators stand fiscally in comparison to their national peers? According to a report by CNBC’s Michael Ozanian, the Orange and Blue rank 14th overall with a valuation of $865 million and a 2023 revenue of $189 million, sitting between the LSU Tigers ($916M, $200M) and Wisconsin Badgers ($838M, $198M).
Florida ranks 13th among public schools while ranking eighth in the Southeastern Conference, per the data.
Top 10 schools per valuation
The Ohio State Buckeyes own the most valuable athletics program in the country at $1.32 billion overall and a 2023 revenue stream of $280 million — also the highest in the nation. The Texas Longhorns ($1.28B, $271M) and Texas A&M Aggies ($1.26B, $279M) join them in the top three, respectively, while the Michigan Wolverines ($1.06B, $230M) and Alabama Crimson Tide ($978M, $200M) round out the top five.
The rest of the top 10 consists of the Notre Dame Fighting Irish ($969M, $224M), Georgia Bulldogs ($950M, $210M), Nebraska Cornhuskers ($943M, $205M), Tennessee Volunteers ($940M, $202M) and Oklahoma Sooners ($928M, $199M), respectively.
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