Given the positive reaction to the “Last Dance” teaser campaign, Ader is expecting big things for the documentary, which will unspool on ESPN over five weeks through May 17. ESPN2 will also simulcast an alternate version with adult language censored while Netflix will stream it internationally. There’s a whole generation of younger sports fans who’ve read and heard about Jordan’s legend. Now they can experience it themselves, said Ader. “We’re starved for sports. We’re desperate for heroes. We’re desperate for inspiration,” he said. “Michael’s story, and the Bulls dynasty, could be just the remedy for that.”