Former USC Trojan star — and Notre Dame antagonist — Reggie Bush is suing the NCAA, the PAC-12, and USC over name, image and likeness money.
The former running back — he of the “Bush Push” fame — claims that USC, the PAC-12, and the NCAA have been earning money off of his likeness without acknowledging or compensating him.
“This case is not just about seeking justice for Reggie Bush,” Evan Selik, one of Bush’s attorneys, told ESPN. “It’s about setting a precedent for the fair treatment of all college athletes. Our goal is to rectify this injustice and pave the way for a system where athletes are rightfully recognized, compensated and treated fairly for their contributions.”
This follows the forfeiture of Bush’s Heisman trophy and a USC national title due to impermissible benefits. Bush has since had his trophy returned. He also has sued the NCAA for defamation after a spokesperson for the org said Bush was taking part in “pay-for-play arrangements”.
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