Tom Brady’s still slinging the ball for the Tampa Bay Buccaneers, but that’s not stopping him from seeking out the next generation of top passers, with help from his business ventures.
Brady’s latest move? Signing Shedeur Sanders, the son of Hall of Famer Deion Sanders, to an NIL deal with his “Brady Brand” apparel company.
The GOAT talked about the deal with People magazine:
“Shedeur Sanders is the perfect ambassador for BRADY,” Brady told People. “He embodies everything we look for in a BRADY athlete and his character and values align perfectly with our brand.”
“Not only is he an exceptional football player and quarterback but he is one of the most influential players of his generation, and we’re thrilled that he’s officially joining the BRADY family,” Brady continued.
“Tom has been a longtime mentor to me, both on and off the field and I’ve been a fan of his apparel brand since its inception, so this partnership feels like a natural next step,” said Sanders, who has been lighting it up for Jackson State this year, while playing for his legendary dad. “I couldn’t be more grateful and excited to join the list of world-class athletes that represent the brand.”
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