All those who thought Jerry Jones didn’t know what he was doing by wanting CeeDee Lamb to wear No. 88 can apparently rest easy now. The jersey is selling quite well, despite the fact that the Oklahoma rookie hasn’t even officially worn it yet.
According to official sales figures, the navy blue version of Lamb’s 88 is the 14th-best selling jersey in the league at the moment, the highest placement of any 2020 rookie who doesn’t play quarterback, and better than any current non-quarterback not named Rob Gronkowski.
Dolphins rookie Tua Tagovailoa tops the list, with his aqua No. 1 at No. 1 on the sales chart; his white jersey sits in second place. Different-colored iterations of Tom Brady’s Buccaneers jersey rank third through sixth. Gronkowski’s new pewter and red Tampa Bay jerseys fall seventh and ninth, respectively, with Joe Burrow’s black No. 9 in between at eighth. Another Brady jersey sits in tenth place, Burrow’s orange Cincinnati jersey is 11th, Justin Herbert’s powder blue No. 10 is 12th, and a women’s version of Brady’s jersey fill out the slots above Lamb.
Denver’s Jerry Jeudy is the only other rookie to appear in the top 20.
Fans have evidently flocked to the newest incarnation of one of the most storied jersey numbers in Cowboys history. Drew Pearson, Michael Irvin, and Dez Bryant all wore No. 88 for the club previously.
Team owner Jerry Jones made it clear shortly after drafting Lamb that he hoped the team’s first-round pick would wear the famed number, partly as an homage to the Dallas legends who wore it previously. A recently-departed college teammate of Jones named Jerry Lamb had also worn No. 88 while the two attended Arkansas.
Lamb, who wore No. 2 as well as No. 9 while playing for the Sooners, had originally said on Dallas radio that he would wear No. 10 with the Cowboys.
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