Best sports social media moments of the year

From the zany to the unbelievable, the heartfelt to the inspiring, these were some of the best social media moments of 2019.

Don’t Retire, Kid

One of the more inspiring campaigns in 2019, “Don’t Retire, Kid” aims to increase youth sports participation by fixing some of the many problems that have become commonplace from sport to sport — the first step: recognizing that there are problems. To help, ESPN and Aspen Institute called on some of the more prominent professional athletes—Kobe Bryant, Albert Pujols, Sue Bird, and Sloane Stephens to name a few— to relay messaging via social media about how sports helped them improve in life, and not just on the court or field.

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