It’s still Tiger’s game
Tiger Woods's Masters victory is a $22 million win for Nike pic.twitter.com/SmnOlk9Efp
— QuickTake by Bloomberg (@QuickTake) April 15, 2019
The Bloomberg tweet above basically says it all: Tiger is an influential icon, with very few athletes able to shake the sports world the way he can with one swing of the club. Winning or losing, he can create a social media frenzy. And in this case, winning the Maters—his fist major since 2008—not only made for a lot of trending news…but it apparently made a few companies a little cha-ching(!) too.