The NBA Top Shot phenomenon has reached a fever pitch as users and fans continue to pay a ton of money for digital highlights — just the other day, someone purchased a LeBron James highlight for $208,000.
Yes, this is all very strange, the idea of buying a digital highlight that you can watch on YouTube. Think of it as buying a basketball card that isn’t printed on paper!
On Thursday, everyone started buzzing about a new drop of a pack — that’s a group of random highlights you can purchase in the hopes of finding some rare ones. This one’s a “premium pack” with some limited edition highlights from the site’s Series 2 — Top Shot says they’ll have six moments in each pack and highlights from names like Trae Young, Ja Morant and Anthony Davis will be mixed in.
The cost? A cool $99.
🚨PACK DROP ALERT🚨
Hungry for more packs? We got ya covered.
Set those alarms for Thursday at 9am PT ⏰
Premium Packs are back for their first drop of Series 2 & they are loaded with Metallic Gold LE Moments to up your collector clout 💯
More info: https://t.co/6WIZNhdJ66 pic.twitter.com/FGBnAUXXMp
— NBA Top Shot (@nba_topshot) February 25, 2021
What time will it be? Set your alarms for 12 p.m. PST.
🚨UPDATE🚨
Please take note of the new time as our Premium Packs will drop at 12pm PT ⏰ Thank you for your patience and understanding. https://t.co/io3IGD2RMs
— NBA Top Shot (@nba_topshot) February 25, 2021
In case you’ve never participated in one of these before, you can join a drop and are placed in a waiting room. When the drop begins, users are randomly assigned a place in the queue to purchase a limited number of packs that are available.
Good luck!
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