After Converse told Jordan that it had too many big-name players — including Magic Johnson and Larry Bird — to make Jordan a front man for the company, the choice came down to Adidas or Nike. Adidas wasn’t willing to give Jordan his own shoe, but Nike was. There was just one problem: Jordan didn’t want to meet with the shoe company to discuss it. “I couldn’t even get him to get on the damn plane and go visit the campus,” Jordan’s agent, David Falk, said.