The Oregon Ducks made a statement on the biggest stage over the weekend, beating the Ohio State Buckeyes, 32-31, while rocking their new Fly Era uniforms from the Generation O collection.
This week, they will let their equipment do the talking by unveiling a new set of cleats for Friday’s game against the Purdue Boilermakers. The Ducks will wear their Oregon FEBU Dunks for this prime-time matchup on Fox, which is also their first traditional Big Ten road game.
The FEBU Dunks represent Oregon’s internal messaging of “Forget* Everyone But Us.”
A mirror 3D inspiration “pulls from the mantra of blocking out the noise,” said a source with knowledge of the design. “Not looking down the road, looking at the schedule or what’s ahead and behind. No focusing on outside noise.”
After the biggest regular-season win in program history, this is seemingly the perfect time to emphasize the message. Tthe Ducks are the talk of the college football world, ranked No. 2 and with a clear path to both the Big Ten championship game and the College Football Playoff.
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Oregon is ignoring all of that.
“Only listening and focusing on and to who wears green with wings,” one person in the program tells me.
The Ducks will kick off against the Boilermakers in West Lafayette on Friday night, looking to improve to 7-0 for the first time since the 2013 season. Kickoff is scheduled for 5 p.m. PT, aired on Fox.
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