While many schools across the nation were quick to push out Name, Image and Likeness collectives, Notre Dame wanted to wait to roll out its own that best suited the needs of the Irish’s student-athletes.
That day has finally come, as on Monday the Irish announced “[autotag]RALLY[/autotag],” described in a press release as “a collective and lifestyle agency for the next iteration of collegiate athletics dedicated to creating meaningful and market-based name, image and likeness (NIL) opportunities for Notre Dame student-athletes.”
RALLY is led by the Board of Directors chairman Jack Shields, who graduated in 1983, along with a few others most notably [autotag]Jordan Cornette[/autotag] and [autotag]Hannah Storm[/autotag]. Having two former Irish media stars in the group is a big deal, as they’ll help navigate through some potentially unknown waters within that industry.
You can learn more at ndrally.com, where they attempt to connect prospect student-athletes, businesses and fans of Notre Dame to help the cause.
INTRODUCING | Rally
A lifestyle agency for the next iteration of collegiate athletics, dedicated to creating meaningful NIL opportunities for Notre Dame student-athletes
🔗 https://t.co/KJFG07ajMC pic.twitter.com/Qq4nWpZHcg
— The Fighting Irish (@FightingIrish) September 23, 2024
While some students-athletes have already gotten themselves involved in NIL deals, this will open the doors for many more in the future.
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