Zion and Zachariah Branch sign exclusive Jordan Brand NIL deal

The Branch brothers are making history at USC off the field.

The Jordan Brand has signed USC football brothers Zion and Zachariah Branch to NIL contracts ahead of the 2024 season. This makes them the first college football players to ever sign with the Jordan brand in history.

ESPN’s Pete Thamel was first to report the partnership news on Monday.

Zachariah, a wide receiver, and Zion, a safety, are both entering their sophomore seasons with the Trojans.

Zachariah Branch is a sophomore wide receiver and return specialist. He had 390 yards from scrimmage and five total touchdowns last season, becoming USC’s first-ever true freshman First Team All-American as a returner.

Zion Branch is a redshirt sophomore safety. He recorded 22 tackles, including for a loss and one forced fumble, in nine games in 2023.

The Branch brothers join Jordan Brand’s football roster that includes Dak Prescott of the Dallas Cowboys, Deebo Samuel of the San Francisco 49ers, and Jalen Hurts of the Philadelphia Eagles.

Represented by Excel Sports Management, the Branch brothers have previously partnered with brands such as C4 Energy, Gillette and Honey Stinger.

No. 23-ranked USC kicks off the 2024 season on Sunday versus No. 13 LSU in Las Vegas on ABC.

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