NASCAR arrived at Richmond Raceway and the drama was truly unpredictable. Christopher Bell had the dominant car but a pit road speeding penalty derailed his night. Bell and Daniel Suarez won the first two stages; however, Joey Logano and Denny Hamlin were wrecked out by a Richard Childress Racing driver, leading to his first win of 2024.
At the end of the day, Austin Dillon beat Hamlin for his first win of the 2024 NASCAR season. After a slight overview of the notable moments, here are the NASCAR TV ratings following the 2024 Cook Out 400 at Richmond in 2024.
.@USANetwork got a 1.2 rating and 2.22 million viewers for Sunday's NASCAR race at Richmond, down from a 1.4/2.43 million last year, though this year went up against the @Olympics Closing Ceremony on NBC.
🔲 @NASCAR was the No. 1 non-Olympic sport event of the week on U.S. TV. pic.twitter.com/LScFO5RLry
— Adam Stern (@A_S12) August 13, 2024
NASCAR and NBC Sports earned 2.22 million average viewers for the Cook Out 400 at Richmond on the USA Network. In 2023, the network earned 2.43 million average viewers on Sunday, but the 2024 event was affected by the Olympics Closing Ceremony. Overall, it was a solid TV turnout for NASCAR and NBC Sports.
Now, the Cup Series is focusing its attention on Michigan International Speedway as the 24th NASCAR race weekend will be underway soon.
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