The Big 12 championship game’s double OT Dr. Pepper challenge enthralled college fans

Now this was a Dr. Pepper challenge to remember.

The Dr. Pepper challenge during Saturday’s Big 12 championship game featured an instant classic, as two college students duked it out for the $100,000 tuition prize.

Since Texas was clobbering Oklahoma State by a wide margin, the Dr. Pepper challenge turned into the marquee event at AT&T Stadium.

The competition went into an unexpected double overtime, as college student Ryan topped fellow student Gavin in the football throwing competition.

It was a nail-biter for the ages, but Ryan threw just enough footballs into the Dr. Pepper-branded target to win a hefty sum to help pay the college bills.

However, we think both of these fellas deserve to be proud of their efforts.

What made it even more memorable was the fact that the overtime coin flip featured sides like “regular” and “sugar free.”

While Ryan didn’t win the coin toss, he did win the heated battle for tuition.

College fans felt this particular Dr. Pepper challenge deserves to go down in the event’s history.

UPDATE: This challenge wasn’t without controversy, as some fans online noticed that perhaps the count wasn’t right. During the fourth quarter, the broadcast noted that there was “an on-field technical error apparently that a bunch of America noticed that resulted in inaccurate accounting [in] the double tiebreaker.” So Dr. Pepper is giving both contestants $100,000.

Feature image courtesy of ESPN.