Kobe Bryant’s family to make $400 million from sale of BodyArmor

Coke is buying the remaining 70% from the company’s founders and investors, as well as a group of professional athletes including the NBA’s James Harden and MLB’s Mike Trout who invested and helped market the drink. The estate of Kobe Bryant, an early backer of BodyArmor, stands to collect roughly $400 million for its stake, some of the people familiar with the matter said. Mr. Bryant invested $6 million and had served on the BodyArmor board before he died in 2020, these people said.

Source: Jennifer Maloney @ Wall Street Journal