College sports are officially changed forever after the NCAA ruled to allow athletes to make money off of their Name, Image and Likeness, starting on July 1, 2021.
In the short period of time in which the rule change has been in place, a host of athletes across the nation have agreed to partnerships with companies.
This partnership between Arkansas wide receiver Trey Knox and Petsmart is quickly becoming a fan favorite.
We have our first NCAA dog deal 🚨
Arkansas WR Trey Knox and his Husky, Blue, have inked a deal with PetSmart.
"I've always been proud to be an Arkansas football player, but I'm just as proud to be a dog dad" pic.twitter.com/lta1J6flae
— Front Office Sports (@FOS) July 1, 2021
Some have also started to find other ways of their own to turn a profit, like doing online shoutouts and selling branded apparel.
LSU gymnast Olivia Dunne is largely expected to cash in the biggest with a social media following of millions between Instagram and TikTok. The only other athlete that seems possible could surpass her is Oklahoma quarterback Spencer Rattler.
Here’s a look at some of the deals that current LSU athletes have struck since the rule change.