If you meandered onto Twitter this weekend, you probably caught wind of the overwhelming outrage expressed by the Los Angeles Rams fanbase. It wasn’t because of anything the team did with its roster – Todd Gurley and Aaron Donald weren’t traded – but rather because the new logo apparently leaked.
It was shared on Twitter and Reddit, showing a completely different look than the one the Rams currently sport, which is the iconic ram head. Charles Robinson of Yahoo Sports then confirmed it’s the team’s new logo.
So this #Rams new logo hat that leaked on Reddit is legitimate. That’s the new logo. Thoughts? pic.twitter.com/mTZMeseS2f
— Charles Robinson (@CharlesRobinson) March 8, 2020
As is the case with every redesign in sports, it was received with criticism.
Only, this wasn’t a 50-50 split of fans loving and hating it. The divide was more like a 1-99 split with only a handful of fans actually liking it. The Rams have declined to comment on the matter, which only adds fuel to the angry mob’s fire; COO Kevin Demoff has been active in refuting mock-ups on Twitter in the past.
As bad as the logo is – and it is really, really bad – there are reasons for hope. So, let’s run through four reasons not to overreact and panic just yet.
It (probably) won’t be on the helmets
The Rams boast one of the most iconic helmets in the NFL. Why? Because there’s no logo on it. The horns are recognizable no matter which colors the Rams are wearing, and there’s a resounding hope that that aspect of the uniform will remain unchanged. For those opposed to this new logo – which is just about every Rams fan in existence – that’s great news.
Hopefully if this logo is real, it won’t replace the horned helmets. Better yet, it won’t appear anywhere on the uniforms – jersey, pants, gloves or otherwise. If you look at the Rams’ beloved blue and yellow throwbacks, the logo is nowhere to be found.
One can only hope it stays that way if this is indeed the primary logo.