Sunday Night Football: NBC
This is pretty boring and standard but NBC has done a great job with the marquee NFL game of the week. It wasn’t long ago that Monday Night Football was the marquee game and Sunday Night Football was more like Monday Night Football — I know it’s confusing. NBC changed that. NBC currently pays $950 million per season.
Here’s where it gets interesting. If Sunday Night Football is getting the best games and has a flex option and Monday Night Football on ESPN is currently $1.7 billion per season . . . shouldn’t NBC be paying that much as well? Rights aren’t going down here and NBC has gotten the benefit of flex games. The NFL will ask for $1.7 billion, but NBC will probably end up paying around $1.5 billion.