Was ‘This Bud’ for You: A look at the different Budweiser labels during the Super Bowl era

Few things are as synonymous with Super Bowl Sunday than beer-whether it’s commercials, the Super Bowl parties, the pregame, the post-victory celebrations, you name it. And when thinking about the history of the Super Bowl, few brands come to mind …

1969-1977

Looking at this design conjures up images of sweet revenge for the Chiefs and the fan base during Super Bowl IV. This label also would have been hoisted when the Baltimore Colts got a victory in Super Bowl V, the Cowboys in VI, and been around when the Dolphins went undefeated in ’72.

It also saw back-to-back wins for the Pittsburgh Steelers, while John Madden and his Oakland Raiders probably gripped a few of these during the post-Super Bowl XI celebrations.

Company facts:

Budweiser first advertised during the Super Bowl in 1975 and debuted three commercials that year.

The iconic Budweiser Clydesdales first appeared in the Super Bowl in 1975 and would go on to make 34 appearances since their debut.