USC-Washington State doesn’t seem to be getting the buzz or urgency it deserves

If you think this game will be easy for USC, think again. That’s not the mentality any Trojan player, coach or fan should adopt heading into a hugely important battle.

Does anyone else have an uneasy feeling about this USC-Washington State game? I know I do.

This game is, in point of fact, a really big deal. Yet, the buzz just doesn’t seem to be building for the game on Saturday at 4:40 p.m. inside the Los Angeles Coliseum. This is the prime-time television slot USC fans want. It’s a marker of significance in the college football world. This is when USC should be playing its most important games of the year.

Why does it feel, then, that USC is being assumed to win and that everyone is already looking forward to Utah on Oct. 15? This is a huge game for USC, and Washington State is a very capable opponent. Let’s dive into an explanation of why this game is so big, and why the public seems to be sleeping on this contest: